Good trainers aren’t just coaches.

The Role of the Midline

Injury risk in the gym is far lower than in common sports like basketball, rugby, or soccer

Isolating muscles in training, such as with machine-based movements, is a "false reductionism"

Isolating muscles in training, such as with machine-based movements, is a "false reductionism"

The birth of the world's greatest workout

We are building a technology of advancing human performance

The strength of Greg's definition lies in its ability to give us a clear, practical way to assess and measure fitness, health, and even quality of life over time.

Begin with data, follow with method and conclude with narrative