After a morning of Big Pharma executives promoting polypharmacy interventions for chronic disease, Emily Kaplan took the HLTH 2025 stage and changed the conversation entirely. Featured on a panel with True Med cofounder Callie Means and moderated by Axios health reporter Maya Goldman, Kaplan exposed the profit-driven incentives that keep Big Pharma focused on lifelong prescriptions instead of prevention. She revealed the underlying truth: America’s health crisis isn’t caused by a lack of pharmaceuticals, it’s driven by broken systems, misguided nutrition policy, and a medical establishment that profits from disease rather than preventing it.

Representing the Broken Science Initiative (BSI) and its growing network of MetFix affiliates, Kaplan delivered a direct challenge to the medical establishment,  in front of an audience of doctors, policymakers, and pharmaceutical executives. She contrasted MetFix’s data-driven, lifestyle-based model with the profit-first culture dominating modern healthcare.

“We have over a hundred affiliates,” Kaplan told the audience. “We’re reversing chronic disease in gyms.” MetFix affiliates are spread across the United States and also operate in the United Kingdom, France, Italy, Canada, Australia, and Switzerland. Each affiliate delivers measurable health outcomes by teaching the biological mechanisms behind disease and recovery, insulin as a storage hormone, and reactive oxygen species (ROS) as the missing link connecting seed oils to metabolic dysfunction.“When you understand that,” Kaplan said, “you understand that the root cause of chronic disease comes from the food you eat and the choices you make.”

“We’re educating the average person that you can go into a MetFix gym and, for your gym membership, reverse type 2 diabetes. We’re reversing it in eight weeks,” she said. “Health doesn’t need to be so complicated. We just need to get back to basics, what is the biological mechanism that causes disease or causes health?”

Kaplan illustrated the problem with a heartbreaking example. “Right now, one in ten American kids has fatty liver,” she said. “For those who don’t know, fatty liver used to only be seen in alcoholics. Doctors would say, ‘You have to cut off the booze,’ and the patient would say, ‘I don’t drink.’ They didn’t believe them because they’d never seen it in a non-drinker. Now we see it in kids… because of the sugar in the diet.”

Furthermore, she emphasized that this is not a political issue. “Everybody wants healthy kids. Your kid is not a Democrat or a Republican. We need to come together around this.” Her appeal was grounded in shared humanity and common sense, a reminder that families, coaches, and doctors all want the same outcome: real health, not lifelong symptom management.

Kaplan explained that MetFix’s design makes it both scalable and personal. “Scaling MetFix is actually really easy because it’s an affiliate model,” she said. “It’s a low barrier to entry,  a licensing fee and education, but the change happens locally. You reverse type 2 diabetes in eight weeks, and that person becomes your biggest advocate.” Affiliates, she added, “become real professionals in their communities.”

The Broken Science Medical Society extends this education to healthcare professionals, roughly half physicians and half patients, teaching them how to critically read randomized controlled trials and identify manipulation, bias, and statistical misdirection. “We have to remind people that medicine is about treating the patient in front of you,” Kaplan said, “not making population-level policy decisions that ignore the individual.” Through the society, practitioners are rediscovering the foundations of real science: observation, mechanism, and predictive validity, not authority, consensus, or p-values.

At its core, Kaplan’s message was both urgent and optimistic. The health crisis Americans face, rising rates of obesity, diabetes, and chronic disease,  is real, but it’s also reversible. “We can correct these things,” she said. “Health isn’t a mystery,  it’s mechanics.” The path forward isn’t another drug or new policy guideline; it’s education, transparency, and action grounded in biology.

Kaplan’s vision for the Broken Science Initiative and MetFix is to restore trust in science through results, predictive, observable, repeatable outcomes. By anchoring the movement in gyms, coaches, and doctors, she’s building a new healthcare infrastructure that doesn’t wait for approval from failed institutions. It earns trust by working, by producing measurable, repeatable health reversals in real people.

The call to action she left the audience with was unmistakable: join the movement. Visit a MetFix gym and experience measurable change in your own health. If you’re a gym owner or coach, become an affiliate and bring disease reversal to your community. And if you’re a doctor or healthcare professional ready to reclaim your power, join the Broken Science Medical Society. Real science is grounded in prediction, not politics, and MetFix is showing what that looks like in action