Emily Kaplan, cofounder of The Broken Science Initiative, delivered a compelling talk on September 21, 2024, in Boston. In it, she addresses the systemic failures in modern science and healthcare.
Beginning with a detailed case of manipulated cancer research data, Emily illustrates how issues such as ineffective peer review, academic misconduct, and conflicts of interest erode the credibility of science. Foundational studies in areas like Alzheimer’s and cancer are often unreplicable or fraudulent, creating a domino effect of misinformation in subsequent research. She also points out that, rather than safeguarding scientific integrity, peer review lacks transparency, accountability, and rigor, while incentives in academia and pharmaceutical research prioritize profit over patient outcomes.
Kaplan also examines the healthcare system’s failure to address chronic diseases at their root causes—poor nutrition and lack of exercise. Instead, the system treats symptoms with an over-reliance on medications, creating a “disease economy” that benefits pharmaceutical companies and insurers at the expense of patients. Women’s health is highlighted as a glaring example of neglect, with decades of underrepresentation in clinical trials and research that ignores fundamental biological differences.
To counter these challenges, Emily calls for education, critical thinking, and community-driven action to empower individuals to reclaim their health. Through initiatives like BSI, Emily, Greg Glassman, and their team aim to teach people how to critically evaluate scientific research and make informed choices about their health. After all, health is the foundation of autonomy and freedom, and individuals must take control of their well-being while challenging the broken systems that perpetuate illness.
Emily Kaplan is an expert in strategy and communication. As the CEO and Co-founder of The Broken Science Initiative, she is building a platform to educate people on the systemic failings in science, education and health while offering an alternative approach based in probability theory. As the principal at The Kleio Group, Emily works with high profile companies, celebrities, entrepreneurs, politicians and scientists who face strategic communication challenges or find themselves in a crisis.
Emily’s work as a business leader includes time spent working with large Arab conglomerates in the GCC region of the Middle East looking to partner with American interests. Emily acquired Prep Cosmetics, expanded it to become a national chain and revolutionized the way women bought beauty products by offering novel online shopping experiences, which are now the industry standard. She was a partner in a dating app that used the new technology of geolocation to help interested parties meet up in real life. Emily developed Prime Fitness and Nutrition, a women’s health concept that focused on the fitness and diet needs of women as they age, with three physical locations. She was the host of the Empowered Health Podcast, and wrote a column in Boston Magazine by the same name, both of which focused on sex differences in medicine.
Emily is an award winning journalist who has written for national newspapers, magazines and produced for ABC News’ 20/20, Primetime and Good Morning America. She is the author of two business advice books published by HarperCollins Leadership. Emily studied Advanced Negotiation and Mediation at Harvard Law School. She has a Masters of Science from Northwestern University and received a BA in history and psychology from Smith College.
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